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13-15 Oct 2025 | Royal Dublin Society, Dublin
14-16 Oct 2024 | Royal Dublin Society, Dublin

Supporting B2B SaaS SMBs
and helping them thrive

Why Attend SaaStock?

SaaStock provides the playbook that Founders and their leadership teams need to scale growth through cost-effective strategies.

Whether you’re a Founder, marketing or revenue leader, the SMB Experience will give you the tools you need to transform your business, balancing growth, innovation and efficiency.

What Challenges will be Addressed?

Founders/CEO

  • Evolving company vision and strategy
  • Balancing profitability and growth 
  • Developing clear market differentiation
  • Implementing new growth channels
  • Building an engaged customer base

Marketing Leaders

  • Growing market awareness
  • Defining a successful demand gen strategy
  • Creating growth with flat marketing budgets
  • Building the right story
  • Strengthening data strategy

Revenue Leaders

  • Building your foundational customer base
  • Customer retention tactics
  • Implementing the right pricing strategy
  • Scaling pipeline
  • Utilising AI to define new outbound approaches

Product Leaders

  • Defining product-market fit
  • Keeping pace with product evolution
  • Evolving tech stack in the age of AI
  • Implementing data-driven decision making
  • Building a strong UX

The SMB Experience

SMB Forum

Targeted roundtables, fireside chats and peer-led discussions curated specifically around the challenges that SMB companies face.

AI Ascend (optional add on)

A pre-event Forum, focused on giving companies the 12-month playbook to take AI as a technology and integrate into business operations and position your business as AI-first.

 

Global Pitch Competition

An opportunity to enter one of the best competitions in the market to win a €500k prize worth of funding for your business. Coupled with pitching masterclasses, this is a one-of-a-kind chance to take your company to the next level.

Register Interest

SaaStock Huddles

Peer-curated discussions for companies to talk about the real-time challenges they are currently facing and crowd-sourcing potential solutions from those currently tackling these challenges.

Social Events

From workout classes, parties, happy hours and breakfast clubs, supplement your time at SaaStock with our extensive program of events that take the networking beyond the conference hours and creates a jam packed schedule.

Connection Lounge

Using SaaStock’s AI-powered App, filter and search for the people that you really want to connect with, including potential Investors, and meet in the Connection Lounge. Have 12 months worth of meetings in 2 days.

“As a SaaS Founder, I can honestly say that SaaStock is a great place to make meaningful and relevant connections."

Shifra Cook
Founder & CEO, Ayda

Previous SMB attendees include: